PayPal
Content and translations for a global payments leader
Zusammenfassung
Strategy and content for PayPal
Unternehmen
PayPal is a leading global payment service provider that enables secure digital transactions, meaning that businesses and individuals can pay and receive money more easily and more flexibly.
Hauptquartier
San Jose, California, USA
Industrie
Fintech & Finance
Beauftragte Services
Consulting
Creation
PayPal has been one of the world’s leading providers of digital payment services for many years – and also one of kontextor’s long-standing clients. Working closely with multiple teams at PayPal, we have delivered numerous projects in content creation and strategic consulting.
On the creative side, we have developed content for a wide range of formats and channels, from informative landing pages and UX-focused content to transactional texts and globally scalable copy. For international markets, consistency is key. This meant developing a tone of voice that speaks to each audience while staying true to the PayPal brand.
At the same time, we supported PayPal with consulting services to optimise internal workflows and refine content standards. This included analysing existing content, recommending linguistic consistency across teams and creating practical guidelines for future content projects.
By combining hands-on implementation with strategic input, we provided real added value, with clear processes, efficient project management and content that is well worth reading and also engaging.
